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Ceramics Line Sheet Template

This ceramics line sheet template lists 9 styles from Kiln Street Pottery, a fictional brand, in 6 categories (mugs, bowls, plates and vases and more), starting with Speckled Mug, 12 oz, Tall Latte Mug, 14 oz and Cereal Bowl, 6 in. Each style shows its number, wholesale price and MSRP, plus colors, sizes and minimums where they apply, and the order terms print at the foot of the page. Wholesale prices in the sample run from $15 to $40. Replace the styles with your own or import a spreadsheet, then send buyers a PDF or a link they can order from.

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Live preview · Kiln Street Pottery (fictional)

Sample data

What's in this ceramics line sheet

9 styles (mugs 2, bowls 2, plates 2, vases 1, planters 1, serveware 1) with style numbers, options and minimums. MSRP averages 2.4x wholesale across the sample. Minimums include 4 per glaze, 2 units and 2 sets. Replace them with your styles in the editor, or import a spreadsheet.
Sample products included in this template
Style #ProductOptionsWholesaleMSRPMin.
KS-M01Speckled Mug, 12 ozOat, Sage, Charcoal$16.00$38.004 per glaze
KS-M02Tall Latte Mug, 14 ozOat, Ink$18.00$42.004 per glaze
KS-B01Cereal Bowl, 6 inOat, Sage$16.00$38.004 per glaze
KS-B05Serving Bowl, 10 inOat, Charcoal$40.00$95.002 units
KS-P01Dinner Plate, 10.5 inOat, Sage, Charcoal$20.00$48.004 per glaze
KS-P02Side Plate, 8 inOat, Sage, Charcoal$15.00$36.004 per glaze
KS-V01Bud Vase Trio$22.00$52.002 sets
KS-PL01Planter with Saucer, 6 in$24.00$58.002 units
KS-T01Pouring Pitcher, 32 oz$34.00$80.002 units

Tips

How to make a great ceramics line sheet

Structuring a ceramics line sheet

On a ceramics line sheet, show each form (mug, bowl, plate, vase) once with its glaze options as swatches, because buyers choose form first and glaze second. List capacity or dimensions, whether it is dishwasher and microwave safe, minimum per glaze, and both prices. Print the lead time in the header of every page; pottery made to order is planned around it.

Typical ceramics wholesale terms

Handmade ceramics usually wholesale at 50% of retail, sometimes 55–60% because of the labor involved, with minimums of 2–4 per item and a $250–$400 opening order. Production lead times of 4–8 weeks are common. Spell out how breakage in transit is handled.

Fields to show on a ceramics line sheet

Dimensions and capacity, clay body, glaze name, food/dishwasher/microwave safety, a variation note, case pack, lead time, wholesale price and MSRP. Glaze names should match what a customer sees in the store.

FAQ

Ceramics line sheet questions

How do I show glaze options on a pottery line sheet?

Photograph each glaze on the same form under the same light and show them as small swatches with names or codes. Mention that handmade glazes vary slightly from piece to piece.

How long is the lead time on wholesale pottery?

Most studios quote 4–8 weeks from order to shipping, because pieces are thrown, dried, bisque-fired and glaze-fired in batches. Print your lead time and update it in busy seasons.

Should a line sheet show retail prices?

Show both: the wholesale price is what the buyer pays you, and the MSRP (suggested retail price) tells them their margin at a glance. Most boutiques expect at least a 2x markup, so a sheet with both numbers answers their first question before they have to email you.

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Open this line sheet with the sample styles, swap in your own and send buyers a PDF or a link they can order from.

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