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Rug Lookbook Template

This rug lookbook template gives each of 9 looks from Atlas Weave, a fictional label, a large image with the style name and number beside it, so buyers can match every look to your line sheet. The sample opens with Medina Hand-Knotted Wool and Saffron Vintage Wash and lists colorways for 7 of the looks. Swap in your own photography, keep the style numbers identical to your line sheet, and share the lookbook as a PDF or a link.

Free to use. No signup needed. Opens with these sample products so you can edit them.

Live preview · Atlas Weave (fictional)

Sample data

What's in this rug lookbook

9 looks with style numbers and retail prices from $80 to $1,440. Replace the sample images with your shoot and keep the style numbers in step with your line sheet.
Sample products included in this template
LookStyle #ColorsRetail
Medina Hand-Knotted WoolAW-HK01Rust, Ivory$1,280.00
Saffron Vintage WashAW-HK05Saffron, Faded blue$1,440.00
Coastal Flatweave CottonAW-FW01Indigo, Natural$360.00
Kilim Stripe WoolAW-FW04Terracotta, Charcoal$520.00
Jute BoucleAW-JT01Natural$300.00
Kilim Runner, 2.5x8 ftAW-RN01Rust, Sage$220.00
Washable Low-Pile, 5x7 ftAW-WS01Sand, Slate$190.00
Felt Rug Pad, 8x10 ftAW-PD01$80.00
Sample Swatch SetAW-SW01—

Tips

How to make a great rug lookbook

Sequencing a rug lookbook

A rug lookbook should show the rug as the anchor of a room, shot from a high angle so the pattern reads, alongside a few low angles that show texture and pile. Keep furniture minimal and neutral so the rug's colors stay accurate. Caption each room with design name, size and construction, and include one close-up per design.

What rug buyers look for

Rug buyers need construction details to compare like with like: knot density or weave type, pile height, fiber and origin. Price is quoted per size, so give every size its own line or a clear size-and-price grid. Stores that cannot stock large rugs often sell from samples, so offer a swatch set.

FAQ

Rug lookbook questions

What angle is best for rug lookbook photos?

A high angle from a ladder or the corner of the room shows the full pattern. Add a low, close shot of the pile for texture.

Do lookbooks include prices?

Usually not on every page. A lookbook sells the mood and styling; prices and minimums live on the line sheet. Many brands put style numbers on each look and send the line sheet alongside, or add a compact price index at the back.

Make your rug lookbook now

Open this lookbook with the sample looks, add your own images and share it alongside your line sheet.